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DermaTraffic gives dermatologists the web exposure they need to thrive in ultra-competitive markets by dominating the rankings in Google, Yahoo and Bing.
Grow a More Profitable Patient Base
If cosmetic procedures, fillers and laser treatments are offered at your practice we can provide a cost effective strategy to drive the patients seeking these services directly to your office.
Within the first week of partnering with DermaTraffic, your office staff will notice a difference in increased call volume and quality of potential patients.
About DermaTraffic – What We Do
From the high cost of office space, nursing and administrative staff recruitment, medical equipment and billing systems - you've invested a lot in your practice. Our SEO, PPC, Social Media and Website Optimization programs will be the lowest cost of any monthly expense while providing the greatest return on investment. Our partnerships are customizable and affordable; growing practice performance and patient numbers month after month.
Team of Analysts
DermaTraffic provides each client with a dedicated analyst team. Your team will be equipped with the most effective and modern platforms, programs, staff writers, SEO methodologies and competitor benchmarks; all with one goal – increasing patient numbers and profits.
With our extensive reporting, your staff can quickly see your current search engine rankings, PPC campaign click through rates and cost savings. Additionally, Facebook, Twitter, LinkedIn and Pinterest posts written by your dedicated writing team will be available 24/7 for your review.
In addition to ranking high in search, our pay-per-click campaigns are guaranteed to direct the most profitable patients directly to your practice. With an increase in patients requesting services not covered by insurance, DermaTraffic helps its practice clients increase revenues.
With the goal of attracting the most affluent clientele seeking the highest profitable services DermaTraffic designs, monitors and manages customized ad campaigns for each client. Our expertise in Google Adwords enables us to target exactly who you want calling the office. This program is the single fastest way to drive patients to your practice, without the need to offer discounted or promotional services.
Search Engine Optimization
Every discussion with a potential partner begins with us learning about your current situation and the types of services that are the most profitable to your practice. Following the practice discovery, we conduct extensive research at no cost to you, on the keywords and phrases that your ideal patients and customers are searching for. In addition, we determine by geographic region what keywords are most popular, what phrases will have the largest impact and where your website currently ranks in Google. Organic search results are listings on search engine results pages that appear because of their relevance to the search terms patients are searching for when looking for a dermatologist and services desired, as opposed to paid advertisements.
Social Media Management
DermaTraffic assigns a dedicated team of social media writers to each practice. Along with building a customized social media management dashboard, your DermaTraffic team of experts manages your Twitter, Facebook, LinkedIn and Pinterest accounts. Your team will create and monitor your practices' social content; posting to each platform daily while building brand awareness. This program saves your office staff time while keeping them focused on the jobs and duties they were hired to perform.
Not all dermatology websites are created equal and often times what really matters has nothing to do with site appearance. Not all of our dermatology clients need DermaTraffic’s help with website optimization but the analysis is free and the practices that do need optimization are managed on a case-by-case basis. Our optimization services include: delivering big conversion optimization improvements in the short-term through AB and MVT testing and create a culture of testing to sustain long-term success.